About Jason & The Riser Life
Jason is a unique human with wildly diverse and global life experience, as comfortable negotiating a Class V rapid or crossing a gaping crevasse high on a glaciated peak as he is presenting a new business idea in a Fortune 100 boardroom. He brings his unique passion for the outdoors to a focus on consulting for consumer product companies & coaching for outdoor athletes.
Jason brings to The Riser Life over 20 years’ experience leading, building, growing and investing in new businesses within the technology and consumer/retail sectors, including the building of more than a dozen new businesses in the Fortune 100 sector and overseeing strategy & planning for organizations ranging from start-up to >$1B.
He has worked for and with some of the world's largest brands including Starbucks, Microsoft, Xbox, Pepsi, Hershey, Ben & Jerry's, Unilever, The LEGO company and others.
He has an undergraduate degree in Economics from Northwestern & an MBA from Berkeley. He has spent more than a third of his life outside of the US, picking up some Japanese and Chinese along the way, plus a wild love for other cultures and food!